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Pradeep, VK and Gupta (2018a, September 23). Making hay where the sun shines. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/making-hay-where-the-sun-shines
Sthanunathan and Pradeep (2015a, June 15). Research reinvention at Unilever. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/research-reinvention-at-unilever